(919) 378-1410
Address: 5322 Highgate Dr, Suite 241, Durham, NC 27713
Email: info@thirdwheelmedia.com
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Turnkey Podcasts For Estate Planning Attorneys
Wondering what to do with all those leads & contact info of prospective clients who aren’t ready to hire you? No time to manually follow up with them? Turn to podcasts to help fill that need and so much more. If you wish you could stand out, have a deeper connection with your clients and prospects, and have them feel like they “already know you” before walking into your door, then schedule your free podcasting consult right now!
Why A Podcast?
AWARENESS
A podcast is a great way to educate existing and prospective clients in your sales funnel with engaging content. You'll be able to increase awareness of the importance of estate planning and build trust and credibility along the way.
STORYTELLING
Let's be honest. Estate planning isn't the most exciting topic to most people. But podcasts are incredibly flexible and the perfect medium for telling stories and helping your listeners learn about such vital topics that impact their family's future. Leave listeners picturing themselves becoming your next success story.
EASIER THAN A BLOG
Are you unable to consistently write new blogs and social media posts (look at the dates from your latest blog posts, does your business look like it's even still open)? Shoot, do you just hate writing? Use our podcast material and turnkey package to make it incredibly easy to produce ongoing content.
ENHANCE MARKETING
Is all of your marketing really templated? You have the same blog posts, website layout, and social media posts as a ton of other attorneys? Solve that problem with a podcast and get some great custom content to vary the look, feel, and way you communicate with your community.
DEEPER CONNECTION
"I feel like I already know you." Our clients hear that frequently during initial consultations from people who have listened to the podcast. Can you think of a better thing to hear to kick off your relationship with a new client?
CELEBRITY STATUS
OK, we'll keep it realistic. We're likely not turning you into the next Dave Ramsey or Joe Rogan, but having your own podcast comes with all sorts of intangibles. Increased credibility, becoming the go-to information source, trust building and yeah, a little star-power, are all side benefits of having your own show.
How It Works
Click through the various highlights to learn more about how our process works and what you typically get in a podcast package.
Every month, we’ll give you two topics, listener questions and other relevant ideas to help you build out your episodes. It’ll save you hours of show prep. And, of course, you can also bring your own content and stories to the table. Oh, and did we mention that your content is prepared by a fellow, successful estate planning attorney?
We provide you with a co-host (optional) to help you get comfortable with the process and to enhance the conversational style of the show. This gives you someone with whom you can banter, interact and engage. It makes doing the show easy and more fun for you and the listener.
We’ll help you pick the best equipment for your situation. Some set up cost as little as $150 while high-end equipment can run $2,500 for a professional rig. We know how to find that balance of quality & affordability and will walk you through the entire process.
Our team will edit your episodes and eliminate the typical ums, ahs, mistakes & other distractions. We’ll mix all the elements together with custom music and liners to make it sound polished and professional.
We teach you best practices for sounding good on-air and looking good online and beyond.
We’ll make the podcast look great on your company website or on a custom podcast landing page we’ll build for you. And we’ll post each new episode for you. Most of our packages also include “show notes” recapping the episode and timestamping important parts of the show for listeners. This is great for SEO and creating a professional presentation for each episode.
Add-on the social media package and we’ll create episode art, a quote graphic, and highlight audiogram (video) of each episode and send it to you for posting on your social media accounts. This is great for spicing up your social pages with attractive, custom content. Need us to do the posting for you? Add-on the “done for you” package.
Pricing
The below package reflects pricing for two episodes/month. This is the frequency we typically recommend to new podcasters. However, you can execute a weekly show or even swap in and out various elements of the package to create your own custom solution.
TOP ATTORNEY PACKAGE
A comprehensive package to serve all your podcasting needs.
$
999
Monthly
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CONTENT: Save hours on show prep. We provide you with ongoing topics, questions and ideas. Crafted by a fellow estate planning attorney.
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CO-HOST: An experienced co-host joins your show to help guide the conversation and handle the technical aspects of the recording.
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PRODUCTION: Professional editing & mixing of each show.
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SHOW NOTES: Our writers craft helpful show notes to recap & tease the episode. The notes are enhanced with timestamps highlighting important parts of the show along with links to the calls-to-action and resources you want to share with your audience. Transcriptions can also be added for $1.25/minute.
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APPS & WEB: Each show is posted to Apple Podcasts, Spotify, and all major apps. If desired, episodes are also posted to your website or podcast landing page.
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SOCIAL MEDIA: We'll create social media content from each episode (typically episode art, a quote graphic, and an audiogram) and post it all to up to three social media platforms for you for additional exposure.
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ADS: Organic growth is great, but with our top podcast package we'll also manage a monthly digital ad to help you reach new listeners and grow your audience. The package includes $100 in monthly ad spend!
Sign Up
LAUNCH: A $999 onboarding fee covers the creation of your logo, building of your landing page, equipment coaching, submission of show to major apps, and all other necessary launch steps. Plus, you get a bonus episode your first month!
Video Podcasting
Audio podcasts are fantastic, but adding a visual component can enhance your show even more. If you want to do a video podcast, you can get everything in the above package (plus uploading your episodes to YouTube) for $1299/month.
Frequently Asked Questions
About an hour per month. Each episode is around 20 minutes in length and we tend to record both episodes with you in one session. So take a few minutes to prep for the show, then buckle in to record and that all amounts to about an hour. We do the rest of the work!
You own all the content you produce. We won’t hold your podcast accounts or files hostage should you decide to stop the service at any time.
Not mandatory. However, make sure you can hold yourself accountable to regularly recording episodes. A good portion of solo ventures die out after a few episodes vs. most of the people using our co-hosts are still going years after starting their shows. We can discuss in more detail during your consultation.
Of course. Let us know what you’re thinking and we’d be happy to figure out the perfect solution for you.
Once you’re ready to proceed, we’ll send you a start-up checklist and begin working our way through that. We can go as fast as 1-2 weeks, but most people take about a month to get to the official launch.
Duh. Of course. In fact, we have a prettttty sweet way of thanking you if someone you refer becomes a client.
Free Consultation
Ready to chat?
Click below to schedule a free consultation. We'll discuss your podcasting goals, needs and questions.
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